opinion

If All Goes Well…

We’ve all been there and done this. Every one of us has said, “If all goes well….” This, ladies and gentlemen, will get you into so much trouble and debt that I vote it be struck completely from your vocabulary. It’s insanity waiting to happen…

Why? Because when we start saying it, we start relying on it. Most of us even drop the “If” part. It’s a small word, easily forgotten.

For different people, the immediate meaning of this little death-phrase can be vastly different. For example, designers can mean it as, “If all goes well, the client will like this design and pay me for it.” Good enough. For an affiliate, it can mean, “If all goes well, the surfers will convert like mad and I’ll get paid massive amounts of cash.”

What we’re forgetting when we say “If all goes well…” is the last part of the whole. For every “if” – there must be a “then.”

“If all goes well, the client will like this design, THEN pay me for it.” Re-read the first use of this sentence and note that I used the word “and” instead of “then.” Now ask yourself why you didn’t notice it.

Most people don’t realize that the two words, “and” and “then” are not interchangeable. One indicates a certainty, the other indicates a possibility. That’s our issue. Because we want to be certain of our income, outcome, etc. we assume it to be so and use the word “and.”

We can’t do that. Nothing is certain but death and taxes, folks. You have to think things through.

For example, I could say, “If all goes well, you folks will read this and like it so much that I’ll get another contract out of it.” I COULD say that, but the reality is that while the article may be liked, I doubt it’ll be liked so much that I’ll get a new contract from it.

So let’s think it through. Instead of saying, “If all goes well…” I’m going to start out with a dose of reality. I’m going to say, “It would be nice if people liked this, but how can I make it better?”

Instead of relying on the “If all goes well” bit, try relying on yourself. Self-analysis and critical thought about what you’re doing will bring in more money than leaving your work to luck.

To those folks who design, write, shoot content, etc., make absolutely certain that you get at least half of your money up front. Deliver your product, then make whatever changes your client needs. In this way, you aren’t relying on “If all goes well.” You’re relying on your abilities and intelligence.

Good business doesn’t come from luck. It comes from hard work and the ability to correct flaws, self-assess, and to overcome whatever Murphy dishes out. You know you can do it; that’s why you’re still here. Ditch the “If all goes well” attitude if you have one, and let’s make some money!

Take care of yourselves! ~ Tala

MensNiche gives you top quality unique sites such as penis enlargement, herbal products, volume pills, sex guides, dating guides, tantra and XXX sites, paying out over $100 on some signups. Click here to visit www.mensniche.com

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

WIA Profile: Lainie Speiser

With her fiery red hair and a laugh that practically hugs you, Lainie Speiser is impossible to miss. Having repped some of adult’s biggest stars during her 30-plus years in the business, the veteran publicist is also a treasure trove of tales dating back to the days when print was king and social media not even a glimmer in the industry’s eye.

Women in Adult ·
opinion

Fighting Back Against AI-Fueled Fake Takedown Notices

The digital landscape is increasingly being shaped by artificial intelligence, and while AI offers immense potential, it’s also being weaponized. One disturbing trend that directly impacts adult businesses is AI-powered “DMCA takedown services” generating a flood of fraudulent Digital Millennium Copyright Act (DMCA) notices.

Corey D. Silverstein ·
opinion

Building Seamless Checkout Flows for High-Risk Merchants

For high-risk merchants such as adult businesses, crypto payments are no longer just a backup plan — they’re fast becoming a first choice. More and more businesses are embracing Bitcoin and other digital currencies for consumer transactions.

Jonathan Corona ·
opinion

What the New SCOTUS Ruling Means for AV Laws and Free Speech

On June 27, 2025, the United States Supreme Court handed down its landmark decision in Free Speech Coalition v. Paxton, upholding Texas’ age verification law in the face of a constitutional challenge and setting a new precedent that bolsters similar laws around the country.

Lawrence G. Walters ·
opinion

What You Need to Know Before Relocating Your Adult Business Abroad

Over the last several months, a noticeable trend has emerged: several of our U.S.-based merchants have decided to “pick up shop” and relocate to European countries. On the surface, this sounds idyllic. I imagine some of my favorite clients sipping coffee or wine at sidewalk cafés, embracing a slower pace of life.

Cathy Beardsley ·
profile

WIA Profile: Salima

When Salima first entered the adult space in her mid-20s, becoming a power player wasn’t even on her radar. She was simply looking to learn. Over the years, however, her instinct for strategy, trust in her teams and commitment to creator-first innovation led her from the trade show floor to the executive suite.

Women in Adult ·
opinion

How the Interstate Obscenity Definition Act Could Impact Adult Businesses

Congress is considering a bill that would change the well-settled definition of obscenity and create extensive new risks for the adult industry. The Interstate Obscenity Definition Act, introduced by Sen. Mike Lee, makes a mockery of the First Amendment and should be roundly rejected.

Lawrence G. Walters ·
opinion

What US Sites Need to Know About UK's Online Safety Act

In a high-risk space like the adult industry, overlooking or ignoring ever-changing rules and regulations can cost you dearly. In the United Kingdom, significant change has now arrived in the form of the Online Safety Act — and failure to comply with its requirements could cost merchants millions of dollars in fines.

Cathy Beardsley ·
opinion

Understanding the MATCH List and How to Avoid Getting Blacklisted

Business is booming, sales are steady and your customer base is growing. Everything seems to be running smoothly — until suddenly, Stripe pulls the plug. With one cold, automated email, your payment processing is shut down. No warning, no explanation.

Jonathan Corona ·
profile

WIA Profile: Leah Koons

If you’ve been to an industry event lately, odds are you’ve heard Leah Koons even before you’ve seen her. As Fansly’s director of marketing, Koons helps steer one of the fastest-growing creator platforms on the web.

Women in Adult ·
Show More